World of Rolex

For almost a century, Rolex has developed partnerships with a diverse, extraordinary collection of talent from myriad disciplines. The brand is associated with exploration, elite sports and the arts, as well as a variety of events and organizations.

Published on June 11, 2025

Endurance

Mastering the power of mechanics to defy the laws of time. Controlling risk to determine the ideal trajectory. And holding on to victory. Rolex is a major partner of legendary endurance championships, the most emblematic events and the most remarkable names in motor sport.

Learn more

Keep exploring

Discover Rolex
Rolex Watches
New Watches 2025
Watchmaking
Servicing your Rolex
World of Rolex
Our History
Contact us